Blog
Practical insights on SEO, GEO, advertising and analytics, plus agency news and new services.
We've launched our own agency website, where we'll publish case studies, practical articles on SEO, GEO, and advertising, as well as news and new services. The site is built on the same principles we apply for clients: speed, structured data, and accessibility for AI.
Read →Serpico Agency is launching a GEO audit: we check how ChatGPT, Gemini, Perplexity, and Google AI Overviews answer the key queries in your niche and whom they recommend instead of you, then give you a plan to get into those answers.
Read →GEO (Generative Engine Optimization) is optimizing your website and brand so AI assistants mention and cite you in their answers. The essentials: give a direct answer at the top of the page, back it up with facts, use clear structured data, and earn brand mentions on authoritative third-party sites.
Read →For a clinic or dental practice, a Google Maps profile often drives more calls than the website. Check these 15 points: the right primary category, services, hours, photos, reviews with responses, a separate profile and page for each location, and the same name, address, and phone number everywhere.
Read →We'll run a quick audit of your website and show you where you're losing traffic and leads. Free, no strings attached.