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What Is GEO and How to Get Into ChatGPT, Gemini, and Perplexity Answers

GEO (Generative Engine Optimization) is optimizing your website and brand so AI assistants mention and cite you in their answers. The essentials: give a direct answer at the top of the page, back it up with facts, use clear structured data, and earn brand mentions on authoritative third-party sites.

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Local SEO for Clinics: A 15-Point Google Business Profile Checklist

For a clinic or dental practice, a Google Maps profile often drives more calls than the website. Check these 15 points: the right primary category, services, hours, photos, reviews with responses, a separate profile and page for each location, and the same name, address, and phone number everywhere.

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